Viral Marketing Expert Paul Reilly (according to Google)

I was doing a little ego-surfing and noticed that I was ranking #2 on Google for ‘UK Viral Marketing Expert’ and #10 for ‘Viral Marketing Expert’ it lead my to question Google’s algorithm, since this is a relatively new site, I started to wonder whether Google associated my name “Paul Reilly” with the term “Viral Marketing Expert”

Historically, my old site “www.SystemsInPlace.co.uk” ranked #1 for “Viral Marketing”, and there are many references to my name “Paul Reilly” in the context of being a “Viral Marketing Expert”

See here

.... until I torched it, and got blocked as a spammer, since those days I’ve cleaned up my act, and practice only, white hat, spam free techniques ;)

As I was saying… I wonder if Google is somehow associating my ‘Paul Reilly’ with the proximity text UK Viral Marketing Expert….

Any Ideas.. comment below.

Social Web - Transformation in progress (Pt 1)

I've been thinking rather a lot about viral marketing in today's Web 2 mediascape and it appears that in every successful Web 2 site there is at least one or more viral component, which is largely responsible for the site's success.

As we become better connected through social networks pertinent information is now more viral than ever, with ever decreasing resistance, thanks largely to an increase in points of connectivity and improved usability.

Now that anyone can blog their thoughts online or set up a webpage, the hive has increase exponentially in numbers, making it easier than ever to reach a tipping point.

A couple of years ago, I stated in an interview that I felt the world was turning into a super organism, and that in the future, the human race would become more like a coral reef, at least in it's sense of macro community. Since then social web has become what it is today, and we're begginning to see this transitional phase gather momentum.

Internet means end for media barons - Rupert Murdock gets it!

Guardian Unlimited | The Guardian | Internet means end for media barons, says Murdoch: "'Societies or companies that expect a glorious past to shield them from the forces of change driven by advancing technology will fail and fall,'"

Rupert Murdock aged 75 - It's amazing how an old duffer like Rupert can get the picture, but so many descision makers in business fail to see the big picture.

What are the known triggers for sandboxing?

SEO Forum - View topic - What are the known triggers for sandboxing?: "what are the known factors/changes that result in sandboxing and the various conditions underwhich that happens"

Is the question I asked a week ago over at Webworkshop.com there have been a number of reply, if you've got any thoughts on this, then go over and have your say.

Off Topic Bastard, You'll Never be a Blogger

I've come to the conclusion that I'll never make a good blogger. I'm always off topic, talk about what ever interests me on a given day, and always stray from my specialist area..; Much like in my personal life, my Saggitarian personality leads me to find interest in whatever take my interest on a given day.

What's more, my contextual advertising (adsense at the top of this page) is always untargetted to this blog and rarely gets clicked. Need to learn a lesson from Jenstar about contextual advertising

Blog Metrics is Here Sign up over at Performacing.com

Performancing Metrics is Here! | Performancing Site: "Performancing Metrics is a professional grade blog statistics service aimed at professional bloggers. We wanted to produce something a little better, a little different for the professional blogger, and I think we have."

This looks like a great service and guess what, it kicks the ass out of Analytics for stability. Let's hope it stays that way.

The Search, great reading :) you'll love it!

Having just started reading “The Search” by John Battelle, it’s s great read so far with a full review on it’s way shortly. The Search documents the full history of search taking great care to tell the ‘behind the scenes story of the technology and business challenges faced by the pioneers of search notably Google, Yahoo, MSN, Lycos, Excite. Judging by what I’ve read so far, if you’ve not already read this, I recommend you do, it’s essential reading for any Internet marketer.

New Firefox Extension - AllPeers P2P Client

TechCrunch: "Uk/Czech Republic based AllPeers, a yet to be launched firefox extension for the peer to peer sharing of files..."

Here's an extension which will spread like wild fire around the firefox community, I just read about it over at TechCrunch. I expect it will give Mozilla the juice it needs to make up market share, expecially in the UK. I'll be keeping a close eye on this and reporting more here soon.

I'm especially fond of P2P as a concept and a technology. I'd like to blog here about the ethics of file sharing, just to give you my personal point of view.

"All Marketers are Liars" - Seth Godin speaks at Google - Google Video

"All Marketers are Liars" - Seth Godin speaks at Google - Google Video: "'All Marketers are Liars' - Seth Godin speaks at Google"

The Godfather of permission marketing, and author of one of my favourite books "Unleashing the Idea Virus" talks at the Googleplex about marketing.

Web 2.0 the New Mega-Theme

The Next Net 25: 25 startups that are reinventing the web - Mar. 1, 2006: "There's so much happening that the buzzword recently employed to try to encapsulate the era -- 'Web 2.0' -- now seems hopelessly inadequate, defined and redefined into near meaninglessness by squadrons of aspiring entrepreneurs, marketers, and other fortune hunters."

Web 2.0 has become one of the fastest growing meme's I've seen. When I first heard about it from my good friend Mark Taylor it was still quite underground. When I first described Web2.0 to my boss he looked at me and said... "Web 2.0 is a conference.. according to my sources". It would appear that Web2.0 has mutated into a mega-theme and for many, a way of life.

Microsoft Giving Away Free USB Sticks

"Fill out a short form and Microsoft will give you a free 16MB USB drive loaded with information on Windows licensing."

I just saw this on threadwatch, and just had to fill out the forms. I'm just a sucker for a freebee

:)

Paul

Google Pages Goes Live

Cue millions of more shitty pages of content to index and plug adsense into. Google have launched Google pages, so I thought I'd give it a whirl and see what if can do.

My initial impression is that the interface seems quite intuative although extremely simplified, I think it will provide a great tool for spammers and kids who want to build their first website.

Here's my home page attempt

:)

Paul

Inside My Viral Mind

Just added tailrank to filter my blog subscriptions and post them under my furl'd links based on authority priority,

Inside My Viral Mind

Viruses of the Mind - Understanding Memetics

The godfather of memetics, Richard Dawkins' article Viruses of the Mind

Viral Blog Marketing and the Digg Effect

If you're planning on taking advantage of traffic and link juice from social bookmarking with either Del.icio.us, Digg and Furl etc. You'll want to check this post out from performancing.com

Furl added to side bar

I've just added looksmart's furl to the right hand sidebar. Furl is a great way to find, save and share links. I suppose it's a kind of favourites version 2 with community implications.

Interesting view of google.

I came accross this interesting perspective on Google. I'm hearing lots of interesting info about Google's post-public offering..

Epic 2014 updated version here

Simply put, one of the most powerful presentations I've ever seen, and beautifully produced aswell.

http://www.idorosen.com/mirrors/robinsloan.com/epic/

Enjoy

Viral marketing not exclusive to dark-side marketing b*****ds

I thought it was about time I did something positive with this knowledge,my Project: Shining Light blog documents the evolution of an AI child now exclusively supports the Marie Curie Cancer Research Charity, I expect this should provide an extra component to it's proliferation through the web, whilst supporting a very good cause.

It's still not enirely clear how the traffic will be monetized, will post an update here, when this has been decided, To interact with Shining Light go to http://adoptmychild.blogspot.com

Trackback, now I get it!

A few days ago I posted a queston on a message board to ask about trackback, what exactly was it and what was it's potentential for marketing.

Hey cut me some slack, If you'd looked round my blog, you'll know I'm new to blogging.

Long story short, I was pointed in the direction of Jim Edwards' blog - click here
where I learned everything I needed to know about trackback. So here goes, I'm about to do my very first trackback - Thanks Laura from smartzville.com for the pointer.

Unlike movabletype and wordpress, blogger doesn't currently support trackback, so I opened a free account with haloscan.com, a 3rd party trackback and commenting system, which is very easy to implement, especially with blogger - It took me about 3 mins to set up. So you'll now see, trackback links below these posts if you wanna trackback any of my posts.

OK, here goes - my first trackback from Jims site, I'll report back when I see it's worked.